FIT with Tara Stiles on W Hotels
Celebrity US yoga instructor Tara Stiles has been tapped by W Hotels to create exclusive workouts that will be available system wide as in-room tip cards and videos in suites around the world. Called FIT with Tara Stiles, the exclusive, multi-tiered partnership between the hotel brand and the “anti-yoga” yoga expert flips the traditional idea of fitness on its head. Comprised of curated in-room workouts designed specifically for the needs of the W traveler, tip cards with quick fixes to get camera-ready in a flash, and an exclusive series of intimate FIT with Tara Stiles retreat packages available at some of W’s most glamorous global destinations, the program allows guests to polish their body and mindset in a uniquely W way.
Tapped to create the exclusive in-room workouts for the FIT program, Tara Stiles, founder and owner of Strala, the movement system that ignites freedom, locked herself in the suites of several W Hotels and imagined the needs of the W traveler. The workouts include:
1) Need a Boost? Whether you want to kick-start your day or night, give your body an energetic lift with a quick yoga fix. Try dancer pose for an instant surge of vitality.
2) Feeling Jet-Lagged? Get relaxed and ready to rock straight from the runway with a quick yoga fix. Try pigeon pose to open your hips and soothe your back.
3) Big Night Out? Get amped for evening by adding a quick yoga fix to your primping routine. Try an easy side stretch to get you relaxed and ready for party-mode.
4) Need to Recover? Whether feeling tired or had one-too-many the night before, amp up energy with a quick yoga fix. Try an easy, seated twist for an instant detoxifying boost.
To promote the new program, W’s newest fitness ambassador has also hit the streets enclosed in an all-glass, mobile truck, striking yoga poses around New York City. Stiles will also lead yoga retreats at select properties around the world this year, including the W Verbier in Switzerland, the W Vieques in Puerto Rico, W Bali-Seminyak, and the W Maldives. Packages will be customized for their destinations and include daily sessions with Stiles, individual fitness consultations and personalized workout regimes.
Stiles is the owner and founder of Strala, the movement system that ignites freedom and drifts away from rigidity and gurus, with its flagship studio based in downtown New York City. Strala classes are taught worldwide with several partner studios opening this year. She is the face of Reebok’s first yoga lifestyle range and is the author Yoga Cures and Slim Calm Sexy Yoga, both top selling books. In addition, Stiles supports The Alliance for a Healthier Generation, and President Clinton’s initiative to combat childhood obesity, offering more than 20,000 classes to participating schools.